My humbling experience
- Jacob Kirst

- Oct 21
- 2 min read
By JACOB KIRST

Being on television was certainly a new experience for me. Those who know me know I’m a humble personality.
But I was deeply honoured recently to be a voice for Ottawa’s renovation community on CTV’s Your Morning Ottawa about this year’s Reno Tour Parade of Homes, sponsored by the Greater Ottawa Home Builders’ Association.
It was a privilege to showcase the remarkable professional talent, craftsmanship, and industry-leading projects being created right here at home.
Our city is filled with dedicated professionals in our industry who are committed to integrity and quality. They embody what it means to be part of the RenoMark® community. Being able to highlight this superb professionalism on behalf of our members was, for me, a special opportunity.

I’m grateful to CTV’s Rosey Edeh and the team for helping us share Reno Tour and its message
with the Ottawa community. Thank you, too, to Tracey Parslow and the entire GOHBA team for such excellent leadership and collaboration. Their ongoing commitment elevates our industry and promotes the exceptional work being done by our RenoMark renovators.
Thank you to our Lagois clients for their trust, support, and graciousness in allowing us to share their home with the community -- and to all the homeowners who opened their doors as part of this year’s tour. Such generosity and pride in their homes bring Reno Tour to life.
This year’s tour also served a greater purpose in supporting the Ottawa Food Bank and giving back to the community for whom we’re so proud to build.
For me, this experience represents one small but meaningful way of Perfecting the Art of Living by celebrating the people, partnerships, and passion that continue to shape how we design and build homes across our city.
Jacob Kirst is the President of Lagois Design·Build·Renovate and Chair of the Renovators’ Council of the Greater Ottawa Home Builders’ Association.






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